A theory of cognitive dissonance

    • [DOC File]Chapter 18 – Social Psych

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      _____ Cognitive dissonance theory _____ Expectancy violations theory _____ Groupthink . Explains why parties to communication experience conflicting pulls that cause relationships to be in a constant state of flux. The closer individuals become to one another, the more conflict arises to pull them apart.

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    • [DOC File]University of Phoenix

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      Cognitive Dissonance Theory of (Leon Festinger) “Cognitive dissonance is an aversion drive that causes people to (1) avoid opposing. viewpoints, (2) seek reassurance after making a tough decision, and (3) change private beliefs to match public behavior when there was minimal justification for the action.

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    • [DOC File]What Is Cognitive Dissonance

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      The Theory of Cognitive Dissonance. Cognitive Dissonance - feeling of discomfort caused by performing an action that runs counter to one’s customary (typically positive) conception of oneself. When we experience cognitive dissonance, the resulting discomfort motivates us to find a way to restore cognitive balance or consistency.

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    • [DOCX File]Attitudes - University of Northern Iowa

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      -WHY: cognitive dissonance. theory – the theory that we act to reduce the discomfort we feel when two of our thoughts are inconsistent. For example, when our awareness of our attitudes and of our actions clash, we can reduce the resulting dissonance by changing our attitudes. Social Influence: “Social Psych’s greatest lesson…”

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    • [DOC File]Scientific Method

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      Cognitive dissonance theory is based on the research of Leon Festinger. The theory explains that there is a tendency for individuals to seek consistency among their cognitions, such as beliefs and opinions. When there is inconsistency between attitudes or behaviors (dissonance), something must change to eliminate the dissonance. ...

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    • Cognitive Dissonance | Psychology Today

      Dissonance: A relation or state of tension between various tones. In 1957, Leon Festinger published a theory of cognitive dissonance, which has changed the way psychologists look at decision-making and behavior.[1] At its heart, cognitive dissonance theory is rather simple. It begins with the idea of cognitions. Cognitions are simply bits of ...

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    • [DOC File]Handout Packet - University of Kentucky

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      Cognitive dissonance theory is one of the most researched theories in social psychology, with applications to lots of different types of behavior. We use cognitive dissonance tactics to justify behaviors that don’t fit with our attitudes (notice some of the applications to sales, condom use, war, and making people like us).

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