Examples of content marketing
[PDF File]75Examples - Content Marketing Institute
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In this eBook, we’ve gathered 75 of our favorite content marketing examples, created by companies of various sizes, locations, and in-dustries and delivered in a wide variety of formats. Their strategic efforts should give you a feel for what brands can accomplish with content marketing — and help spark some new ideas of your own.
[PDF File]7 INSPIRING B2B MARKETING CAMPAIGNS
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Content Marketing: GE’s Thought Leadership First Impressions: GE’s The Message podcast is a novel take on thought leadership content. Subtle and broadly appealing, The Message aims to highlight the health and sound technologies that GE is pioneering through its story of a sound transmission received from outer space.
[PDF File]THE BUSINESS OF CONTENT MARKETING - Dentsu
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doing content marketing, but don’t have a focused strategy yet. APAC businesses on content marketing 70 % feeling their content marketing efforts are limited, basic, or inconsistent. “ONE THING WE CAN BE SURE OF IS THAT MOBILE IS LEADING THE WAY.” Campaigns which reach multi-device users are just some of the reasons to be excited about
[PDF File]TABLE OF CONTENTS
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Content marketing is the process of creating valuable, relevant content to attract, acquire, and engage your audience. In Content Rules, Ann Handley and C.C. Chapman define content as “anything your organization creates and shares to tell its story.” Content takes many forms, but it only
[PDF File]Creating a Strategic Marketing and
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Creating a Strategic Marketing Plan This marketing plan template is designed to facilitate analysis, planning and communication of your strategic marketing and communications plan. Additional resources and worksheets are references throughout the document to assist with more detailed planning in …
[PDF File]40 EXAMPLES DRIVING CONTENT MARKETING FORWARD
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40 EXAMPLES DRIVING CONTENT MARKETING FORWARD Every business works toward a unique set of goals, values, assets, and circumstances. But one thing is universal: We can all learn a little something from marketers who have found innovative, engaging, and downright impactful ways to address their business challenges through content.
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