Integrated marketing communications masters programs
[DOCX File]MASTER OF BUSINESS ADMINISTRATION (MBA)
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Promotional management and integrated marketing communications. The communication processes. Behavioural foundations of marketing communications. Environmental ethical, and regulatory issues in marketing communications. Personal and non-personal communications strategy. Assessing promotion effectiveness. BBA 846: Global Marketing.
[DOCX File]Summary Statement
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Strategized, led and executed B2B marketing programs for Global/National Leadership and (200+) Industry Partners/Practitioners resulting in leads of over $10M at PwC Owned the development and execution of the Tax Transfer Pricing Masters Series of events (100+ client attendees) and Transfer Pricing Webcast Series (1000+ client attendees) at PwC
[DOC File]Steven M - Beedie School of Business
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Masters of Marketing Level (Executive Level; Presented and Co-ordinated) Advanced Buyer Behaviour Marketing Communication Strategies. Electronic Marketing. Undergraduate Level (Presented and Co-ordinated) Services Marketing (new preparation) Marketing Channels of Distribution. Integrated Marketing Communications Marketing Principles
[DOC File]Internal Audit and Organizational Recommendation
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Joint Graduate Certificate in Integrated Marketing Communications: Latin American Certification The specific details of these programs are in Appendix E. While some of these programs are still in the developmental phase, based on the expressed interest of those schools as well as the relative ease of implementation, we anticipate that the ...
[DOC File]GSA Advantage!
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Includes final authorship and accountability for all go-to-market plans, strategic planning programs or marketing campaigns. 20 years Master's Degree May include certifications in Advertising, Strategic Marketing Product Management, Service Management or other programs Communications Officer II Directs and manages components of national ...
[DOC File]Joshua Moritz - New York University
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Work collaboratively with diverse constituencies to create integrated marketing and finance plans and programs for companies and startups that generate between $1 million and $100 million in revenue. Publications . include articles on direct and interactive marketing, customer relationship management and credit card marketing. JOSH MORITZ
Marketing Consultant
Generated and implemented community relations programs (speakers’ bureaus, community action committees, etc.) Developed award-winning logos and positioning statements . Developed and implemented award-wining integrated marketing communications programs (print and broadcast media, e-media, direct mail, non-paid media)
[DOCX File]J. Mack Robinson College of Business | Georgia State ...
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MARKETING EXECUTION: Manage the college’s public relations, marketing communications, internal communications, media relations, social media, special events activities and other communications staff and programs in support of the college’s overall strategic plan. Oversee the work of various external agencies and design firms.
[DOC File]GENERAL SERVICES ADMINISTRATION - GSA Advantage
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Education: Bachelors/Masters Degree—Communications / Business / Strategic Planning. Experience: 15-20 years. Writer. Description: Responsible for research, conception, and writing of marketing materials, scripts and other communications. Education: Bachelors/Masters Degree—English / Communications / Theater. Experience: 10-15 years. Account ...
[DOCX File]Institute for Healthcare Improvement
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Assist VP of Marketing in execution of an integrated marketing strategy that spans the functions of PR & Communications, Demand Generation, Thought Leadership and Publications, Corporate Marketing/Brand, Customer Services and Knowledge Management.
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