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[DOC File]MKTG 435 - Winthrop University
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To provide a thorough knowledge of the principles of integrated marketing communication and promotion management both through study of relevant theoretical and practical concepts and through actual development of an integrated marketing communications plan.
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[DOCX File]An Integrated Marketing Communication Plan For Startup …
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The objective of the Marketing Communications Plan will be to create a 1-year Marketing Communication campaign for the launch of Magpie Trading Company designed to accomplish $100,000 in sales. The Internet and Social Media have been selected as the best …
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[DOCX File]Training and Education Implementation Plan
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Advance Awareness and Marketing Plan. Advance awareness activities have been planned. The Project Manager will: ... A more formal communications plan will be completed as Development completes, and is beyond the scope of this plan. ... A datasheet like this can be used to promote the workshop on paper, in PDF format, or in an email. You can ...
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[DOCX File]Strategic marketing plan
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Prestige worldwide proudly presents the strategic marketing plan for the newly rebranded, soon to be launched ProMovement Health Centre (PMHC). This is an all-encompassing strategy, working with multiple target markets and multiple marketing campaigns.
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[DOCX File]Integrated Marketing Communications Case Study
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Develop an integrated marketing communications campaign for GEICO by reaching its audience interested in purchasing insurance at local offices and working with a representative face-to-face to develop their policy. Continued collaboration with community groups will emphasize commitment to policy holders and ease of obtaining insurance.
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[DOC File]Chapter 19—Managing Integrated Marketing Communications
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Every marketing plan must include a section showing how the company will use marketing communications to connect with customers, prospects, and other stakeholders. Web-based communications must be integrated into the overall communications strategy to ensure consistency of …
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[DOCX File]Integrated Marketing Communications
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Integrated Marketing Communication is the approach to obtaining the objectives of a marketing campaign through the use of different promotional methods that are intentionally designed to support each other. It is also used when companies are trying to attract new customers and retain them in the future.
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[DOCX File]Project Communications Plan Template - Staff Services
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Project Communications Plan Template1. Contents2. Background/History3. Key Challenges and Opportunities3. Key Messages4. Decide what needs to be communicated4. Stakeholder Identification – Please see Stakeholder Matrix on intranet5. Inform5. Consult5. Involve5. Collaborate5. Messages5. Distribution (Add lines as needed)6. Approvals6. Contact ...
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Integrated Marketing Communication Plan
The following report represents an integrated marketing communication plan, developed by SADE Marketing, for the Bournemouth Wheels Festival 2016. The report also includes a strategy to extend the festival experience time out of the wheels festival, while still …
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[DOCX File]www.missouricareereducation.org
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Examine the roles and applications of research within an Integrated Marketing Communications plan. RH 11-12.7. Understands the concepts and strategies utilized to determine and target marketing strategies to a select audience. 2. Explore strategic media planning issues in Integrated Marketing Communications.
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Integrated marketing communications plan pdf