Journal of marketing articles
[DOC File]THE PETER J
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ARTICLES. Yuping Liu, “The Long-Term Impact of Loyalty Programs on Consumer Purchase”, Journal of Marketing Research, Vol. 71 (Oct. 2007), pp. 19–35. Byung Chul Shine, Jongwon Park, and Robert S. Wyer Jr., “Brand Synergy Effects in Multiple Brand Extensions”, Journal of Marketing Research, Vol. XLIV (Nov. 2007), pp. 663–670.
[DOCX File]research interests .com
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Journal Articles “Global Perspectives on Religion, Media and Public Scholarship: ... “The marketing of religion.” Center for Studies on New Religions (CESNUR) Turin, Italy, 9-11 September 2010. WORK . TEACHING EXPERIENCE. Courses. Lecturer. Class: “Media Systems in …
Donald R - University of Denver
Teaching Publications. Refereed Journal Articles: Bacon, D.R., Paul, P., Johnson, C., & Conley, T. (in press). Improving writing through the marketing curriculum: A ...
[DOC File]aaa - Kean University
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Factiva To search Factiva for business articles, including Wall Street Journal articles: Click the letter F on the Jump to menu. Click Factiva (Dow Jones). Type your key terms in the Free Text search box. Use the “and” operator to combine terms and retrieve items that contain all of the terms.
[DOCX File]Home page | USC Marshall
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Journal. of. Consumer. Research, 38 (1), ii-viii. Mick, David Glen (1999), "From the Editor-Elect." Journal of Consumer Research, 25 (4), i. Yadav, Manjit S (2010.) "The Decline of Conceptual Articles and Implications for Knowledge Development." Journal of Marketing, 74 (1), 1-19. Table 1: Sample Conceptual Papers Published in JCR
[DOC File]Surviving the First Year of Graduate School
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You can go to the business library reference section and read the latest editions of the top marketing journals (Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, and Journal of Marketing Science) to see what the latest research being published is. You can go to the library database (www.library.uiuc.edu) and ...
[DOC File]McCombs School of Business | University of Texas at Austin
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Next, you need to find articles from marketing journals. The paper must have at least 2 academic citations, and one of them must be from the top four marketing journals (Journal of Marketing, Journal of Marketing Research, Marketing Science, Journal of Consumer Research). An easy way to locate articles is to use . Business Source Complete
[DOC File]THE JOURNAL ARTICLE REVIEW:
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You are asked to read a peer-reviewed article from a scholarly journal in the field of lifespan development. Articles of this type will typically report on original research or replications of previously conducted experiments, or they will be literature reviews in which the author(s) present the results of a literature search on a specific topic.
[DOC File]CRITIQUE EXAMPLE – JOURNAL ARTICLE
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This was a very in-depth research project, particularly for a journal article. For the most part, it was well written and well organized. There was a definite need for a short review of literature to develop the situation. The article did get a little complicated in the reporting of data due to the complicated statistical procedures used.
[DOCX File]INFORMS
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Marketing Science In addition to publication in the journal, INFORMS identifies articles with the potential for further promotion to media outlets. To help us better review your paper for possible promotion, please take a few moments to provide the following information.
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