Journal of marketing research jmr
[DOCX File]www.mit.edu
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Journal of Marketing Research, and an affiliate of both the Analysis Group and Cornerstone Research. UPDATES TO VITA PAGE. ... Web Appendix = Ding_Hauer_et_al Web Appendix JMR 2011.pdf, Automotive Screenshots = Ding_Hauser_et_al Automotive Screenshots JMR 2011.pdf, Mobile Phone Screenshots = Ding_Hauser_et_al Mobile Phone Screenshots JMR 2011.pdf)
[DOC File]This EXCEL spreadsheet is intended to assist in the ...
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Ping, R. A. (1995) “A Parsimonious Estimating Technique for Interaction and Quadratic Latent Variables,” Journal. of Marketing Research, 32 (August), 336-347. Ping, R. A. (1996), “Latent Variable Interaction and Quadratic Effect Estimation: A Two-step Technique Using
[DOCX File]Education:
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JMR. in 2006 that had the most significant long-term contribution to the field of marketing), 2011 . ... International Journal of Research in Marketing (October 2009 – present) Customer Needs and Solutions (2013 – present) Journal of Marketing Research (2010 – 2013)
[DOC File]SIZING UP PACKAGE SIZE EFFECTS
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Cheema, Amar and Dilip Soman (2008), "The Effect of Partitions on Controlling Consumption," Journal of Marketing Research (JMR), 45 (6), 665-75. Coelho do Vale, Rita, Rik Pieters, and Marcel Zeelenberg (2008), "Flying under the Radar: Perverse Package Size Effects on Consumption Self Regulation," Journal of Consumer Research, 35 (3), 380-90.
[DOC File]Wright State University
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(An earlier, but revised, version of Ping 1995, Journal of Marketing Research, 32 (August), 336-347) (Revised July, 2001) ABSTRACT. An alternative estimation technique is proposed for interaction and quadratic latent variables in structural equation models using LISREL, EQS, and AMOS. The technique specifies these variables with a single indicator.
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