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[DOCX File]Tennessee State University
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Integrated Marketing Communications (IMC) is the coordination and integration of all marketing communication tools, into a seamless program designed to maximize the impact of a company’s promotional activities. The curriculum includes traditional advertising, sales promotion, personal selling, and online …
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[DOC File]Frequently Asked Questions
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Non-technical topics include Internet marketing and e-commerce marketing strategy. What degrees in Electronic Commerce does the College of Business offer? The College of Business offers an MBA …
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[DOC File]Distance Learning (DL) - Information Services and Technology
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Use the Internet to Solve Marketing Related Exercises. a. Analytical problem solving skills. b. Technological skills 3. Develop realistic case solutions to various types of marketing case studies ... The Hartley cases will be used as a measure of the degree to which the student can apply the marketing …
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[DOC File]An Interdisciplinary Undergraduate Degree Program in ...
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the Internet. The faculty also realized that offering an e-commerce. major as they envisioned it was beyond the. capabilities that the marketing program, or even the. College of Business, could offer. Specifically, the marketing faculty envisioned a. major that would produce informed and savvy. practitioners of various Internet …
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Online internet marketing degree