Scholarly articles on sports marketing
[DOCX File]Journal Impact Factors in Sports Medicine and Science for 2014
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again has the highest journal impact factor (9.9) in the sport and exercise disciplines, but Sports Medicine (5.3) has regained its lead over : Exercise and Sport Sciences Reviews (4.8). Other top performers were : American Journal of Sports Medicin: e …
[DOCX File]wp.cune.org
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Evidence from studies on tobacco sponsorship suggests that health-related marketing communications and the use of low-alcohol or non-alcohol brands for sports sponsorship could be more effective than a ban in changing the culture (Davies, 2009).
[DOCX File]hls.harvard.edu
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Mr. Mellis’s experience and expertise extends to areas such as intellectual property, technology, sports, media, and marketing. He has been a speaker on these topics at venues including the American Bar Association, National Sports Law Institute, New York Bar Association, Practising Law Institute, Promotion Marketing Association, and Sports ...
Results & Discussion - University of Michigan
Shilbury, “A Bibliometric Study of Citations to Sports Management and Marketing Journals,” 423. Shilbury investigates whether or not scholars publishing articles related to sports management are influenced by the literature in sports management
[DOCX File]www.wsfcs.k12.nc.us
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United States Sports Academy America's Sports University® The Sport Digest - ISSN: 1558-6448. Just Exactly What is Sports Marketing? Submitted by: John P. Bevilaqua, President & CEO, Creative Sport Marketing. Rarely a week goes by that I don’t receive a phone call from someone asking me if I can help them get in to the sports marketing business.
[DOC File]Idolizing Sports Celebrities: A Gateway to Psychopathology
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Sports icons are interviewed before, during, and after broadcasted sporting events. Internet sites and sports news cable channels report on professional athletes’ contracts, legal issues, and personal successes. Magazine and newspaper articles offer intimate details about sports celebrities’ lives (Lines, 2001).
[DOCX File]SCOTT R - Wharton Faculty Platform
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Jul 01, 2013 · SCOTT R. ROSNER. 76 Canaan Place. Allendale, NJ 07401 (917) 697-3177. ... (second edition of leading textbook synthesizing commentary and analysis with a collection of the top scholarly sports business articles). Published by Jones & Bartlett Publishers, December, 2010. ... “Leveraging and Maximizing Sports Marketing Partnerships in Today’s ...
[DOCX File]www.stmarys-ca.edu
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For example, short research papers included: a) a literature review of scholarly articles related to sports consumption motives, b) an analysis of socio-demographic trends impacting sports marketing, c) an evaluation of the branding efforts of select sports teams, and d) an investigation of sports-related sponsorships.
[DOC File]Sample Outline for Case Study - San Jose State University
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Be sure you establish credibility of your interviewee and authors of scholarly articles you cite in your paper! Be sure you cite and discuss a minimum of two scholarly articles in this paper – you may use other sources, but must use at least two scholarly references! Title: Sample Outline for Case Study Author: oem
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