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[DOC File]Entrepreneurship Skill Standards
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23 competencies must be achieved at level 2 or 3 Explain the role of promotion as a marketing function Explain the types of promotion Identify the elements of the promotional mix Describe the uses of business ethics in promotion Describe the uses of technology in the promotion function Describe the regulation of promotion Evaluate types of advertising media Explain the parts of a print ...
four types of business strategies

[DOC File]CUSTOMER SERVICE, SKILLS FOR SUCCESS, 4e
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Depending on the level of knowledge or expertise, you may want to bring in additional articles or information on the field of customer service. You may also want to invite several speakers individually and then again as a panel for a group discussion. Additionally, as suggested in the . Search It Out. activity on page 161 in the chapter, you may want to have students do some Internet research ...
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[DOCX File]Examples of Learning Outcomes Statements
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Determine how firms can formulate and implement strategies to meet the needs of customers in specific markets (business-level or generic strategies). Make informed decisions about which businesses and products to include in a firm’s portfolio and how to manage their synergies.
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[DOC File]OPERATIONS STRATEGY STUDY GUIDE
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Many people associate the operations part of the business with creating services and creating products at a detailed and day-to-day level. Operations managers are the people who implement strategies, get things done, solve problems, cope with all the difficulties and (literally) deliver the goods. This is true of course. Operations managers do all these things and are ultimately responsible ...
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[DOC File]Generic Strategy: Types of Competitive Advantage
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Generic strategies are useful because they characterize strategic positions at the simplest and broadest level. Porter maintains that achieving competitive advantage requires a firm to make a choice about the type and scope of its competitive advantage. There are different risks inherent in each generic strategy, but being "all things to all people" is a sure recipe for mediocrity - getting ...
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LECTURE NOTES .cn
There are four business-level cooperative strategies (see Figure 9.1). A firm forms a business-level cooperative strategy when it believes combining its resources and capabilities with one or more...
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[DOC File]Chapter 7: Acquisition and Restructuring Strategies
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Business-Level Cooperative Strategy: Used to help the firm improve its performance in individual product markets. Four types: Complementary strategic alliances: Business-level alliances in which firms share some of their resources and capabilities in complementary ways to …
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[DOC File]Transition Plan - Project Management
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Transition Plan Transition Plan Culture Physical Environment Structure Job Design / Responsibilities Skills / Knowledge Requirements Policies / Procedures HR Management Workflows / Processes Transition Schedule Maintenance and Support Scope Computer systems and applications Hardware and other peripherals Technical / business manuals or documents Communications equipment Externally …
examples of business level strategies

[DOC File]Strategy Formulation
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Functional strategies are relatively short-term activities that each functional area within a company will carry out to implement the broader, longer-term corporate level and business level strategies. Each functional area has a number of strategy choices, that interact with and must be consistent with the overall company strategies.
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[DOC File]Marketing Strategy: Key Concepts 4
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Business-to-Business services: Financial, legal marketing research etc. If an organization is marketing more than one product, it has a product mix. Product item--a single product . Product line--all items of the same type . Product mix--total group of products that an organization markets
5 business strategies

Types of business level strategies