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[DOC File]Starbucks wins logo case in China - Breaking News English
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Starbucks sued its Chinese copycat in December 2003. It is the first international company to test China’s trademark laws. Lawyers see the court’s decision in Starbucks’ favor as an important one. It may start a crackdown on the widespread pirating of foreign brands in China. Starbucks wins logo case in China – 3 January, 2006
starbucks history timeline

[DOC File]Starting Small
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Since Starbucks’ humble start at the Pike Place Market in Seattle in 1971, the green-and-white Starbucks sign has become nearly as recognizable as McDonald’s golden arches. There are more than 3,000 Starbucks worldwide, 144 in the greater Seattle area and 78 in Seattle alone. (Mia Penta, in Rocky Mountain News, July 4, 2000)
introduction of starbucks coffee company

[DOCX File]Starbucks; the Italian coffee experience
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The Starbucks corporation finds its roots in Seattle, where three entrepreneurs decided, passionate by the Dutch immigrant Alfred Peet who imported fine Arabic coffee beans, to start their own shop in 1971. Jerry Baldwin, Zev Siegl and Gordon Bowker, were selling …
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[DOC File]Morningstar - bivio
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But Starbucks plows all of its available cash flow into expansion, and then some. The company's free cash flow has been sharply negative, though it did become less negative in 1998 and 1999. To bridge the gap between cash flow and spending, Starbucks burns through external capital at a rapid clip, repeatedly issuing stock and taking on debt.
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[DOC File]UNIVERSITY OF PITTSBURGH
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What brand image did Starbucks develop during this period? 2. How does the Starbucks of 2002 differ from the Starbucks of 1992? Why have Starbucks’ customer satisfaction scores declined? Has the company’s service declined, or is it simply measuring satisfaction the wrong way? Describe the ideal Starbucks customer from a profitability ...
when was starbucks founded

When did starbucks start