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[PDF File]STARBUCKS ETHICAL COFFEE
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The coffee is grown under shade trees on small coffee farms in Chiapas, Mexico. Colombia Nariño Supremo Medium-bodied, smooth and well-balanced brew with a signature nutty flavor. Sumatra This Indonesian coffee is smooth and full-bodied with subtle herbal and spicy notes Also available in decaf and a deep, earthy ﬂavor.
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[PDF File]Building value chain efficiency with a global company: the ...
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Some coffee farmers thought back to the natural environment in which coffee grows and wondered if they could farm coffee under more natural conditions. Such coffee, called shade-grown coffee, is grown in one of three ways: by planting coffee bushes in an intact rainforest, by planting the bushes in a
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[PDF File]Starbucks and Conservation International
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Our approach to sourcing responsibly grown and ethically traded coffee is grounded in C.A.F.E. Practices, a comprehensive set of social, economic, environmental, and quality guidelines developed by Starbucks in collaboration with Conservation International. In 2011 we bought 86% of our total coffee this way—367 million pounds worth. 77% 2008 ...
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[PDF File]Inspire your people one cup at a time.
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BUILDING VALUE CHAIN EFFICIENCY WITH A GLOBAL COMPANY The Case of STARBUCKS Shade Grown Mexico Coffee Edward Millard Senior Advisor, Sustainable Landscapes Conservation International January 19, 2006
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Helping Coffee Farmers Thrive in Chiapas, Mexico ...
Opposite page (top)—Starbucks Coffee Company worldwide headquarters,known within the company as the Starbucks Support Center,located in Seattle. Opposite page (bottom)—El Triunfo Biosphere Reserve,Chiapas,Mexico, where Starbucks Shade Grown Mexico coffee is produced.
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[PDF File]RESPONSIBLE BUSINESS PRACTICES - Starbucks Coffee …
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sourcing guidelines for Starbucks’ coffee that promote environmentally- and socially-sound growing practices. They focused initially on coffee producers in Chiapas, Mexico, where CI was working with farmers on implementing shade-grown coffee practices that could improve quality, increase production, and improve environmental performance.
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Starbucks shade grown coffee