ࡱ> 7 )ZbjbjUU 27|7|U+l8 : <4$"""""%%%q4s4s4s4s4s4s4$6 684%$"%%%4,""_4,,,%""q4,%q4,D,U-U-"v" 1P0o*U-U-404U-8*x8U-, Misogyny in America Stop Rap from turning Girls into Hos Directed By: Ariell R. Ikeda Assistant Director: Kathryn Pieplow Narrated by: Morgan Freeman  2008 by Matrixx Entertainment Corporation All Rights Reserved Misogyny in America: Stop Rap From turning Girls into Hos Executive Summary By Ariell Ikeda The impact of rap music on young people in todays society is unmistakable. Rappers are looked at by youth as role models who have been able to escape poverty and urban lifestyle. But the messages rap feeds to young listeners is not always positive. Messages promoting misogyny, violence, rape, and substance abuse have an effect on the outlook of young adults. It is because of these reasons that Matrixx Entertainment funded the creation of the documentary Misogyny in America: Stop rap from turning girls into hos. This documentary touches on the history of rap music, the definition of misogyny, how misogyny has influenced American society, counterarguments showing rap music is beneficial to its listeners, and how Black female artists are trying change negative stereotypes against Black women. These different points of proof show that due to the history of the Black community, influence of rap music, and continuum of misogyny, the perception of Black females in society has been manipulated through the influence rap music. Rap has affected clothing style of youth, increased the use of slang terms, and most importantly promotes the continuum of misogyny. The fact anyone can turn on the television and watch a music video depicting women in a degrading unrealistic view is immoral and wrong. I propose that Black Entertainment Television Network (BET) airs the documentary Misogyny in America: Stop rap from turning girls into hos during the month of February, Black History Month, when BET promotes various videos concerning Black history and how different events have affected the black community. The mission statement of BET is to provide contemporary entertainment that speaks to young Black adults from an authentic, unapologetic viewpoint of the Black experience. Your mission to speak to young Black adults is clearly effective and your success is reflected in your high ratings and 87 million households who regularly view your show. But what positive messages do your viewers receive? Are skimpy outfits worn by women dancing in music videos promoting a positive portrayal of all women? The answer is no; the effects of rap music videos and lyrics promote subliminal messages influencing misogyny in American society. President of BET Scott Mills states the television industry has not accepted that people are different. BET has done so much for African Americans on television and provided a sense of Black pride living in America. Mills emphasizes that BET Networks inspires its audiences to make a difference in their lives and communities with a broad and impactful pro-social agenda. Change is needed and showing the documentary is one step to raise awareness about an issue affecting every man and women. If no other television station has catered to the Black community then it is the responsibility of BET to ensure that the issue of misogyny which concerns the majority of BETs viewers is addressed. In previous years BET has helped to raise awareness about other important issues such as AIDS and obesity effecting youth. The American community has come together to find solutions for AIDS and obesity and the time is now to find a solution to misogyny. BET has the power to unite to Black community and unite people and create change. The issue of how rap music negatively influences youth cannot be overlooked. As a well known network for current and popular music videos BET has the authority to be able to reach the Black community like no other television station. In previous years BET has been criticized for its uncut footage and explicit language used in many popular shows aimed at young viewers. The Parenting Television Station, a well watched and respected show, aired a segment which analyzed shows on BET. The investigation of the shows 106 & Park and Rap City which are programs marketed to children concluded that there was one instance of adult content, references to drugs, sex, and violence every 38 seconds. This evidence shows that BET is influences young viewers with inappropriate material that should only be viewed by adult audiences. Alternatives are needed in place of these unethical messages. With negative reviews from outsiders BET must reinsure that it is a credible and appropriate show for all ages. Misogyny in America: Stop rap from turning girls into hos promotes artists who encourage positive behavior such as safe sex, the value of education, and importance of family. This video has the power to show that BET cares about crucial issues affecting its viewers and can spark a revolution of change in the music industry. If BET truly believes in providing an unapologetic viewpoint of the Black experience then it is of the utmost importance that this documentary be shown so the public is alerted of the profane messages rap continues to endorse. Misogyny in America: Stop Rap From turning Girls into Hos Script Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentMisogyny in America: Stop Rap From turning Girls into Hos Akon- Locked Up Im steady tryna find a motive, Why do what I do?, Freedom aint gettin no closer, No matter how far I go, My car is stolen, no registration, Cops patrolin, and now they done stop me, and I get locked up, headin up town to re-up, back with a couple keys, corner blocks on fire, Under covers dressed as feens, Makin so much money, products movin' fast, put away the stash, and as I sold the last bag fucked around and got locked up Pan the streets of Compton, California. Zoom in on graffiti on walls and run down houses. Shift to inside a home with two young boys sitting on the floor watching Locked Up music video on a television.History of Rap (Right Corner)The Game walking down the streets of Compton, California The GameMan its like that; I grew up on the streets of Compton. I lived by the street code where you lived for everything and died for nothing. Growing up was hell but it was music that kept me going. But to understand the power of rap you need to understand the history of rap  Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentBoys rapping freestyle (undertone while dialogue)Circle of teenage boys rapping in a school yard during recess. Morgan Freeman Terri Adams and Douglas Fuller who published the Journal of Black Studies a collection of articles concerning the black community and its connection with rap music. Their article The Words Have Changed but the Ideology Remains the Same: Misogynistic Lyrics in Rap Music explains scientific data showing the direct correlation between the lyrics of rap and its influence on American youth.Ludacris- New York Thang Country Name, Fiens at the liquor store, Lac Cruisin, Crap Shootin, 50 on the 10 to 4, Overcast the forecast, Shows clouds fromt plenty dro, And we ready for war in the state of. Georgia, Dirty Words, Dirty Birds, It's mean in the dirty south, If you ever disrespect it then we'll clean out your dirty mouth, Bulldawgs is clockin, These look out boys is hawkin, You gotta be brave in the state of... New York, I got 5 New york homes where I rest my New York bones. (Undertone to dialogue) Walking through ghetto of New York switching focus from Adams and Fuller to scenery of broken down homes. Terri Adams and Douglas FullerRap music was first established as a form of aesthetic cultural expression in the Bronx and New York in the 1970s. Rappers verbalized about feelings, emotions, hope, daily life, politics, and their personal uniqueness. Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentContinue One Blood Music VideoJan JagodzinskiBy the 1980s rap had expanded to include Gangsta rap. Gangsta rap focused on drugs, sex, and misogyny. Gangsta rap reflects the violent lifestyle, emotional frustration, confusion, and desire, of inner-city youth.Misogyny (Right Corner) N.W.A- She Swallowed It: This is the bitch who did the whole crew, she did it so much we'd make bets on who's the ho's, we'd love to go through And for the shit that she does give her a drum role, because the dumb bitch licks out the asshole, and'll let you video tape her, and if you got a gang of niggaz, the bitch would let you rape her. (Undertone to dialogue)Bronx, New York (night time) prostitutes roaming the streets. Change focus to music video Pretty Ricky- I Love em HosTerri Adams and Douglas Fuller Misogyny is the hatred and disdain of women. Misogyny portrays women as mere objects for mens ownership, abuse, and pleasure. Misogyny used in Gangsta rap has changed how Americans treat women, especially African American women.Continue music video then shift to Barongan and Hall sitting inside a Dennys in the Bronx.Christy Barongan and Gordon Nagoyama HallMisogyny is commonly used in media where messages are usually pornographic, which may contribute to negative attitudes and behaviors toward women. Often women are portrayed as being useful solely for the purpose of mens sexual gratification, which can involve both rape and violence. Because the media often portrays rape as being enjoyable to the victim, some men may not view their sexually aggressive behavior as offensive or harmful to the victim. Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentBeing Black and A Woman (Right Corner) Scanning beaches of California watching women flaunt their bodies in skimpy bikinis. Morgan Freeman Since slavery African American women have been a target for racial and sexual stereotypes, being both Black and female, they have become the ultimate victim. Often lyricists who use misogyny to degrade African American women gain a sense of masculinity, gain status, recognition, and increase album sales. Misogyny has been accepted into todays society and has found a home within the music industry generating profit for those who use it in their songs.Black children gathering around radio shown in black and white set in late 1960s, then alter to color television of today and children watching MTV music videos. Morgan Freeman It is clear that rap music has influenced the daily lives of every young child living with access to a radio, television, or computer. Rap music has become an icon which only grows stronger as more and more youth tap into its messages or misogyny and violence. Rap has altered the image of women in American society especially Black women.Beastie Boys- Shake Your Rump "Now I rock a house party at the drop of a hat I beat a biter down with an aluminum bat a lot of people they be Jonesin' just to hear me rock the mic they'll be staring at the radio staying up all night so like a pimp I'm pimpin' I got a boat to eat shrimp in Nothing wrong with my leg just B-boy limpin' Got arrested at the Mardi Gras for jumping on a float. My man MCA's got a beard like a billy goat oowah oowah is my disco call MCA hu-huh I'm gettin' rope y'all. Shake Your Rump Music Video. Terri Adams and Douglas FullerMisogyny has been accepted into American society through repetitive messages promoted by the music industry and television networks. Popular hip hop radio stations give airtime to songs containing misogynistic ideologies. Television increasingly shows music videos, on popular chancels such as BET and MTV, of women flaunting their body for males. Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentMiddle school playground watching children interact with each other. Brandon KitwanaHip-hop is a generational phenomenon that has united young people if that's not understood, you're going to miss a lot. Research continues to be conducted by those intrigued by how rap may shape the future and how society is portrayed not only in the media but in society.Diggin Beneath the Lyrics (Right Corner) I Like Em Girls- Tyrese Out the corner of my eye spot a shorty, ice so bright baby lightinup the party, she got the prada fittin right on her body 36-24 how could I let it pass me I approached her with the game on tight (game on tight), this the type of flavor I like (flavor I like), she said whats up with later tonight (later tonight), Im gonna do whatever feels right to you. (Undertone to dialogue)Inside Club 213 San Diego, California Lights flashing- zoom in on girls grinding Morgan Freeman Public health researchers are deconstructing hip-hop culture, venturing onto club dance floors and dissecting rap lyrics. The hope is that by understanding hip-hop, experts can design more effective health messages, and maybe even give parents insight into the often confounding music embraced by their children. Dr. Munoz-Laboy spent three years studying the hip-hop club scene; talking to dozens of teenagers and watching them dance. The popular dance form many teenagers and young adults partake in called grinding has been debated for sometime regarding the intimate touching of womens bodies by men when dancing. Research concluded that even during the highly sexualized dance form of grinding, girls in the study were consistently vigilant about maintaining control over their bodies and space.  Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentParental Control (Right Corner) Gospel Choir Freeman standing in front of church in downtown New York. Morgan Freeman Religious and community leaders are speaking out against rap. The Reverend Adrian Rodgers and 30 other pastors in Arkansas recently protested against a 50 Cent show.Rogers amongst protestersReverend Adrian RodgersIll do the same thing whenever an artist whose message he deems derogatory comes to town.Pan groups of protesters Morgan Freeman Reverend Sharptons view on rap music as a parent is not uncommon. Reverend Sharpton led a demonstration in New York in May of 2007 and was accompanied by 300 angry parents who made stops at three major record labels.Sharpton on top a stair case addressing protesters Pan audience: signs reading do I look like a ho?Reverend SharptonIf theyve got the right to call my daughter a bitch, I have a right to say boycott. This is not about censorship its about standards. Theres a standard that says Ice-T cant rap against police. Theres a standard that says you cant rap about gays, and you shouldnt.  Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentRap Opens Doors (Right Corner) 50 Cent- Gangsta LoveLive concert of 50 Cent Morgan Freeman Rappers insist it's an issue of free speech. Some experts have seen that there is potential for rap to have a positive influence. 50 Cent walking and shaking hands with people from his neighborhood in Compton, California. Thomas ElNot all rap artists are negative and some are doing positive things to help the Black community. Some rappers are very astute business men referencing to Jay-Z who owns his own record label. Many people have seen rap have a positive effect on society. It is an artistic form which allows people to express themselves in a positive way. Rap also helps young artists get out of economic depression. At a certain level we need to listen to what rap artists are saying because they are in a sense telling us perhaps whats wrong with society or they may be telling us whats good in society. Young boys riding their bikes in the middle of the street. Morgan FreemanRap opens the door for many young artists to express themselves. Rap also allows for young youth to express a certain cultural perspective that helps others understand the lifestyle of young black people in the urban environment. With the continuum of misogyny expressed by rappers the reality of many youth has become distorted. Because there have been no significant changes in the treatment of Black women Black female rappers have stepped up to try and redefine what it means to be a strong Black woman. Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentSalt-N-Pepa: Aint Nothing But a She Thing Now I can bring home the bacon (yeah), fry it in the pan (yeah) Never let you forget that you're a man 'cause I'm a W-O-M-A-N That's what I am, doin' all I can The thing that makes me mad and crazy, upset. Got to break my neck just to get my respect. Go to work and get paid less than a man. When I'm doin' the same damn thing that he can. When I'm aggressive then I'm a bitch.When I got attitude you call me a witch. Treat me like a sex-object (That ain't smooth) Underestimate the mind, oh yeah, you're a fool. Weaker sex, yeah, right, that's the joke (ha!) Have you ever been in labor? I don't think so, nope. I'm a genuine feminine female thang. (Undertone to dialogue)Salt-N-Pepa- Aint Nothing But a She Thang Music Video Change to: TLC- Waterfall Music Video Morgan FreemanIn the late 1990s a new generation of females who became known as fly surfaced who were notorious for their chic clothing, fashionable hairstyles, jewelry, and cosmetics. The group Salt-N-Pepa (Salt, Peper, and Spinderella) was the first group to encompass the fly style. The group wore tight fitting leather outfits, ripped jeans, gold jewelry and prominent makeup. This image put a large emphasis on full breasts, round buttocks and thighs which main stream culture judged to be what a beautiful black American should look like. Commonly black women with big butts, boobs, and hips are shown in rap videos as objects for possession and only referenced to when concerning sex. The female rap group TLC (T-Boz, Left Eye, and Chili) promoted safe sex messages and rapped about AIDS to raise awareness to the growing problem. In their song Waterfall that tells of a man who decides to follow his partners wish to not use a condom and contrasts AIDS there is an underlying message for sexually active teens to always be safe and never take unnecessary risks.  Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentAlicia Keys- Fallin I keep on fallin'... in--- and out of love with you sometimes I love ya, sometimes you make me blue sometimes I feel good, At times I feel used lovin' you darlin', makes me so confused oh Oh, I... never felt this way how do you give me so much pleasure, and cause me so much pain(yea-ea, yea-ea) just when I think I've taken more than would a fool I start on fallin back Alicia Keys- Fallin Music Video Imani PerryAlicia Keys a talented singer-songwriter presents an image that contrast with video models. She is a classically trained pianist who gains influence from rappers such as Biggie Smalls and Jay-Z. She chooses to wear her hair in cornrows, wearing a leather jackets, singing with visible emotion. Alicia Keys sings songs that describe the lives of many black women. In her song Fallin she talks about a black female who is visiting her lover in prison. Many black women have partners who are imprisoned and can become involved with illegal activities and end up in jail themselves. Eve on the red carpet of the Emmy Awards 2008Morgan FreemanLyricists like Eve have found that they are able to use intelligence and integrity in the pace of expensive clothing and liquor.Eve posing for pictures as the media and camera men shout her name. Imani Perry Song writer Eve has emerged as one of the strongest feminist voices in hip hop today. She rhymes against domestic violence and for womens self definition and self reliance. She encourages women to hold men in their lives accountable for disrespectful or less than loving behavior.  Text (Visual)MusicShot list: Visual ScenerySpeakerDialogue ContentKanye West- Stronger That don't kill me can only make me stronger I need you to hurry up now cause I can't wait much longer. I know I got to be right now cause I can't get much wronger man I been waitin' all night now that's how long I've been on ya. Let's get lost tonight you could be my black Kate Moss tonight play secretary, I'm the boss tonight. And you don't give a fuck what they all say, right? Awesome, the Christian in Christian Dior damn they don't make 'em like this anymore I ask, cause I'm not sure do anybody make real shit anymore?Kanye West Stronger Music Video Kanye WestWere not going to change the negative aspects of hip-hop overnight, but we want to promote this positive change into a power that can help heal our society.Akon- Locked Up Im steady tryna find a motive, Why do what I do?, Freedom aint gettin no closer, No matter how far I go, My car is stolen, no registration, Cops patrolin, and now they done stop me, and I get locked up, headin up town to re-up, back with a couple keys, corner blocks on fire, Under covers dressed as feens, Makin so much money, products movin' fast, put away the stash, and as I sold the last bag fucked around and got locked up A group of black girls circled around a stereo playing Locked Up by Akon. Morgan Freeman If the issue of misogyny toward African American women is not addressed and attempts are not made to change its negative effects on youth what does the future hold for all Black women? Research has shown that rap lyrics do have an impact on all youth watching and listening to its harmful messages. Rap will undoubtedly continue to be a popular music among youth for many generations to come, but the messages relayed do not have to be the same. The promotion of female rappers trying to change the image of Black women has helped address the issue, but more work is needed to impact more of society and make a significant change of the treatment of Black women.      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