ࡱ> Z\Y[ O bjbj =@ΐΐOL#47:WWWWW2&X d9999999$;>t9l22ll9WW9lWW76l9n25W`x t4 l7:07:4@>>@5>5lllllll99z.lll7:llll>lllllllll : Client Name (777)555-1212 1234 Customer Lane. - City Name, OR, 11123 name@anywhere.com CAREER OBJECTIVE Driven, results-oriented sales and marketing executive with expertise in dealer and consumer sales eager to contribute to optimizing revenue and profit performance for a progressive organization. Skills include: dynamic communication, business development, strategic planning, fiscal administration, national account management, consulting, e-commerce, advertising, & high-technology talents. PROFESSIONAL PROFILE Nearly three decades of successful domestic and international sales & marketing experience, including executive-level accountability for P&L, budgeting, cost control, strategic partnering, business development, team building, and OEM relations. Demonstrated exceptional communication skills in consulting with key decision makers, delivering powerful presentations, persuasively negotiating major transactions, steering critical committees, managing high profile accounts, diplomatically troubleshooting problems, and delivering comprehensive training programs. Historically excelled in defining and penetrating lucrative markets and capitalizing on opportunities to strategically drive business growth. Decisive, motivating leader with extensive experience in managing national sales groups, independent agents, dealer organizations and distributors. Maximized sales in current/previous jobs by designing and launching proactive campaigns, developing existing accounts, generating new business through cold calling, referrals and leads follow-up, and customizing sales strategies to address client-specific needs and markets. Created innovative marketing brochures, flyers, lead generation materials, advertising and sales support tools. Maximized market visibility by planning and producing tradeshow, conference, and event promotional initiatives. PROFESSIONAL EXPERIENCE Company Name, Inc. - City, State/Province 1998-Present VP, Sales/Marketing/Consulting Successfully grew business by over 180% within an impressive 3-year time frame through effective application of dynamic B2B, corporate and end user sales talents. Strategically restructured sales and marketing operations to optimize performance. Launched an Internet E-catalog marketing product instrumental in generating new revenue channels. Company Name, Inc. City, State 1993-1998 Director, National Accounts and MIS Achieved 265% sales growth by introducing Internet catalog sales program subsequently recognized as organizations top marketing venue. Generated $1M in new revenue resources through proactive recruitment and negotiation of vendor contracts for both national account and Internet catalog programs. Resourcefully developed program to recruit national accounts for multiple-dealer location fulfillment, acquiring over 820 new client sites for servicing by 120 dealer locations. Significantly enhanced operational performance by reengineering company MIS department organizational structure, personnel and equipment, saving $240K in annual production costs. Customer Name page 2 of 2 Professional Experience Continued Company Name - City, State 1984-1993 Territory/Area Sales Manager/Regional Coordinator/National Sales Manager Succeeded in driving startup operation to $650M annual revenue through strategic business planning, staffing, sales training, vendor relations and new regional and national account development. Resourcefully coordinated critical sales force/manufacturer relationships to generate a 1.4% margin increase resulting in a $2M profit increase. Achieved recognition as Top Sales Representative on East Coast within 2 months of joining company. Received meritorious promotion to Area Manager with 6 months with company and promoted to Regional Coordinator after 2 years, with relocation to corporate headquarters and accountability for 33% of company facilities sales. Introduced companys first national training and marketing presentation programs for major line of hardware, software, peripherals, and consumables. EDUCATION Bachelors Degree, Communications - Linfield College, McMinnville, OR PROFESSIONAL DEVELOPMENT Dale Carnegie Sales Training Dale Carnegie Sales Management Skill Development Face To Face Selling Skills Face To Face Management Skills IBM Sales Courses Xerox Presentation Skills Training 3M Presentation Skills Training ACHIEVEMENT AWARDS Head To Head Sales Content (36 Awards) Top Turnaround in Margin for the District Highest Margin Increase Top Sales Ace Top National Account Fastest Growing Territory Top Marketing Sales Rep Top Area Manager Sales #1 Region Sales #1 Regional Marketing Program Sales Presidents Club Sales Client A. Name (502)777-7777 Street Address, City, OR, 11123 email@email.com Date Hiring Agent Name Title Company Name Address City/State/Zip Code Dear__________________: I am currently seeking a challenging career opportunity in an executive-level Sales and Marketing capacity and am submitting my resume for your review. In advance, thank you for your time and consideration. As demonstrated in the accompanying resume, my professional qualifications include 26 years progressive and successful experience in diverse national sales and marketing environments including high-tech, retail, distribution, dealer and consumer sales, e-commerce, B2B, and distribution. My dynamic sales, marketing, leadership, strategic planning, team building, interpersonal relation, and communication skills have consistently proven instrumental in optimizing sales and profit performance. To complement this background, I offer a Bachelors Degree in Communications, high-profile Dale Carnegie, IBM, Xerox and 3M sales and management professional development, and numerous sales and management performance awards. As an employee, you will find me to be a driven team player committed to supporting you in achieving your objectives through superior performance. I am confident that I could be a valuable asset to your firm, and look forward to interviewing with you in the near future so that I may have the opportunity to prove this to you in person. Sincerely, Customer A. 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