ࡱ> dfc%` Ubjbj"x"x .\@@78<>>2^ddddddd1111111$"4h6r1}#dd}#}#1dd1%%%}#|dd1%}#1%%%d i #X%/20>2%6Q$06%%l6E&d dX %!!ddd11%Xddd>2}#}#}#}#D & & Starting your own firmBest Practice Take-Away Dana was instrumental in capturing a new opportunity with the DC Bar. Dana was first contacted by the Practice Management Division of the Bar regarding her training center. Dana was able to give a demo of PCLaw and Time Matters to her contact. Dana recommends that all CICs reach out to their local bar association and ask to conduct a demo of their products. Dana then seized an opportunity she noticed in her local paper regarding recent layoffs in local law firms. She then reached out to her contact at the bar regarding this situation. He then informed her of training sessions the bar was holding for all members. Dana was able to work with the bar and distribute Time Matters and PCLaw marketing flyers at all of these training sessions. This is a great way for CICs to get out in front of their clients and prospects and distribute material and generate possible leads in the future.Impact/ResultDana was able to distribute the following literature pieces to help generate awareness and potential leads: Resources HYPERLINK "http://law.lexisnexis.com/literature/Lexis_Front_Office_Overview.pdf" \t "_parent" Time Matters 9.0 Flyer  HYPERLINK "http://www.lexisnexis.com/documents/pdf/20090212021747_large.xls" \t "_parent" PCLaw Flyer version 9CICDana Riel, Business Solutions, Inc. 1200 G Street, N.W. - Suite 800 Washington, D.C. 20005 (202) 466-3740 - Office Lunch & LearnBest Practice Take-Away Joe has joined forces with his PMSS and local LN field rep. Together they have built a bridge of communication that allows for endless opportunities. * They are coordinating local lunch and learns at their local bar associations. This is a great way to gain exposure at an inexpensive price. * Joe and the team are taking full advantage of his Feature Packs which were announced in CIC Weekly. * Joe focuses marketing efforts on legal specific groups in his area including WALA. He is a sponsor at the event and he and his PMSS are looking for other opportunities they can take advantage of with WALA. * Joe and his PMSS are currently working on developing an email blast to prospects in the WI area. Impact/Result By bringing together his relationships and the weight of LexisNexis tools, Joe is able to capitalize on numerous opportunities. Recently he was able to close an AMP deal by working closely with his PMSS.CIC Joe Ulm, Information Technology Professionals, LLC. 1377 S. 72nd St West Allis, WI 53214 (414) 453-7100 Office Volunteer Sessions Best Practice Take-Away LexisNexis sent out a request for topics and speakers for its monthly Practice Advantage Webinar. Seth volunteered to share his expertise in HotDocs and Time Matters integration by doing a session on working with Time Matters Formattableclipboards, merge templates and HotDocs templates. Seth prepared a 10-page white paper. We held two 30-minute sessions, with over 100 registrants. Following the sessions, Seth sent out an email inviting the attendees to a more in depth session on each of the three topics.Impact/Result There were over 25 registrants for each of the follow-on sessions. We anticipate that some of those registrants will become clients. Some of the attendees were fellow CIC's who may be engaging Seths team to assist them with their clients. End result, getting engaged to conduct webinars is a great opportunity to get your firm names out there and create new opportunities at a limited cost.Resources HYPERLINK "http://www.lexisnexis.com/documents/pdf/20090520120856_large.pdf" Time Matters Formattable Clipboards, Merge Templates and HotDocs TemplatesCIC Seth G. Rowland, Basha Systems LLC 117 Oneida Avenue Croton on Hudson, NY 10520 (914) 827-9173 Office A Paperless OfficeBest Practice Take-Away LexisNexis is conducting a prospecting webinar in which Robert Rice volunteered to present. This webinar focuses on A Paperless Office solution. To date we have 360 people registered for this event.Impact/Result As a result, this will produce numerous leads and gives us exposure to hundreds of new prospects. We are offering several webinars throughout the year and encourage all CICs to volunteer to speak and get out in front of prospects.Resources HYPERLINK "http://www.lexisnexis.com/documents/pdf/20090520121228_large.pdf" \t "_parent" Overview of Paperless Office ConceptsCIC Robert Rice, 35-45 Consulting Group, LLC 120 E. FM544 Suite 72 PMB 277 Murphy, TX 75094 (214) 340-1114 Office 14 Email-Marketing Best PracticesBest Practice Take-AwayThese 14 best practices will help you create strong email campaigns when using the new prospecting tool, iContact.  HYPERLINK "http://www.lexisnexis.com/documents/pdf/20090520112543_large.doc" \t "_parent" Click here to view the 14 Best Practices.Impact/Result By implementing the 14 best practices described in this article, you can take your email marketing to a whole new level - attracting more subscribers, and building both your brand equity and generate revenue.      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