PDF MySwimPro Q1 2019
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Empowering aquatic prowess across the globe!
of swimmers train on their own without a coach.
the cost to hire a personal swim coach for a 1 hour workout.
the number of fitness swimmers in the United States.
U.S. Fitness Swimming
*Total Fitness Swimmers
*Total Fitness Swimmers: According to the SFIA Research Group there were 26,354,000 Americans who self-categorize themselves as 'fitness swimmers'. **Lap Swimmers: The SFIA Research group also found that there are 9,442,000 'core' fitness swimmers who participate in swimming 50+ per year.
3 ***Beachhead: MySwimPro's initial target market are Lap Swimmers who are between the ages of 25-44 that are actively pursuing a fitness goal.
- $119.99/year or - $19.99/month
iPhone & Android
Apple Watch Android Wear
- 12 Personalized Swim Training Plans - 100s of instructional technique videos - New workout content added daily - Dynamic training algorithm for personalization
- Apple Watch, Garmin, Android Wear, Fitbit compatibility - Heart Rate, Stroke Count, Lap Splits, SWOLF - Personal workout journal - Largest digital community of swimmers in the world
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