IDEAS, INSPIRATION, BEST PRACTICES - Paz & Associates

indie bookstore entrepreneur

IDEAS, INSPIRATION, BEST PRACTICES

summer 2017

In this Issue

Reviving Civility "Getting Behind" a Book Sell-Through Strategies with a

Holistic Approach Tuck It! Finding Room for

Seating Show & Sell Improving Staff Wages Fabulous Finds Ready to Enhance Your Store's Sense of Place?

START TRAINING NOW

Online training for Managing Today's Bookstore

delegate. promote. develop.

Managing Today's Bookstore

The industry's only

Bookstores: a force for good

Bookstores are called "sanctuaries" for good reason ... people need safe spaces to feel better about themselves and our world.

Bookstores have also been agents for change ... for the better.

In this issue, let's explore the ways we can further develop - and promote our peaceful sense of place and the ways the store can help prompt civility, respect, and compassion.

Have a great summer!

change begins with intention.

Reviving Civility

two movements help affect change

There are efforts already spreading across the

comprehensive professional development program for booksellers

new to management

When you promote a bookseller to a management role or hire a manager from outside the book industry, your new manager needs a thorough understanding of the job.

With this 12 module selfstudy program, those new to management will:

Learn the job! Gain the big picture of the responsibilities and authority levels of the manager's role

Dive into the detail with strategies for managing bookstore operations, from buying and receiving to inventory management and vendor returns

Learn bookstore metrics and how to interpret financial reports to measure productivity and profitability

Hire, train, schedule, and lead staff to create a positive work environment

Receive an overview of ways to grow the business

country and the globe that you can support by incorporating them in your blogs, events, displays, and staff discussions ....

Both are non-partisan and inclusive.

The lack of respect and civility has been disturbing to most everyone as hateful language has turned to violence here and around the globe. Bestselling author Karen Armstrong (A History of God, The Battle for God, Holy War, Islam, Buddha, and The Great Transformation and memoirs, Through the Narrow Gate and The Spiral Staircase) won the 2008 TED Prize for her TED Talk, a wish for leaders to push for a more compassionate way of living.

The effort resulted in a carefully crafted Charter for Compassion, which more than 340 cities around the world have adopted.

Individuals, groups, businesses ... anyone can review and sign the Charter for Compassion here. Invite customers to sign the charter; some will be inspired to take the charter to your local officials and their schools and organizations.

Let's engage local officials, candidates for political offices, and the local media ...

The National Institute for Civil Discourse, an effort of the University of Arizona, with the mission of supporting civility on multiple levels has as its goals:

To elect officials capable of working to solve the big issues facing our country

A public that demands civil discourse as well as

through marketing and merchandising

Get tools to help you prioritize work and give attention to the most critical aspects of the job

Receive customizable files like an employee handbook, bookstore financial management dashboard, employment applications, buying budget spreadsheet and much, much more. Why "wing it" when you can

learn the best practices of retail management for bookstores.

Get started now.

Training for new bookstore owners

Owning a Bookstore Online Training & Workshop Retreat

government that works in the best interests of the country as a whole

A media that informs citizens in a fair and responsible way

Revive Civility invites individuals, political candidates, and members of the media to participate. The Institute provides tools for Americans to take solution-oriented actions that will help restore civility in our public elections.

considered thought, respectful conversation: booksellers as champions of civility.

"getting behind" a book

a model of holistic bookselling

We receive BookPeople's electronic newsletter and always enjoy seeing what is happening at this spirited, engaged bookstore. In a recent issue, we caught this feature, designed to promote an upcoming book and author they respect.

What's happening in this one feature: a chunky section of the newsletter is devoted to a

new release the colorful headline spotlights the author's name the photos speak volumes... the staff feels

passionately about this book the brief caption ties the piece to the upcoming

author appearance a linked box takes you to the event details you can bet there's a big display in a focal point

display in the bookstore

This newsletter feature shows how BookPeople coordinated buying, marketing, hand-selling and merchandising.

August 27-30, 2017 Nashville, TN

Learn. Plan. Do.

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Newsletter archives.

Paz Blog

You'll find more ideas, strategies, inspiration and reflections about success in bookselling by reading the Paz & Associates blog.

What's on your mind?

From wanting to become more efficient and effective to updating the

combine sell-through strategies to get behind your favorite authors & books.

Tuck it!

finding room for customer seating

When people learn about our work with indie bookstores, they usually mention two things about their favorite stores that they truly value: shelftalkers and seating.

Yet space can make this challenging.

Ottomans are a perfect solution.

You can tuck them under a

look and feel of the store ... and finding a new owner when it's time to begin your next chapter, booksellers count on us, knowing we are devoted to supporting strong and stable, creative and vibrant indie bookstores.

Your first 20 minute consultation is free, so give us a call at 904.277.2664. We'd love to work with you!

Warm regards,

Mark & Donna Paz Kaufman The Bookstore Training Group of Paz & Associates

table when not in use and customers can pull them out when they're ready to sit.

Ottomans come in lots of fun colors and fabrics, are available in a variety of sizes, and are affordable.

Frame-style chairs are also easy to tuck beside a table.

They're light and easy to move ... and can be used for event seating.

You'll find ladderback or simple frame chairs at flea markets and garage sales. Don't like the finish? Just give it a coat of paint to match your store's colors.

give customers places to sit while they rest, browse, and decide

what to read next.

Show & Sell

promoting local creators

From locally grown food to local authors, the localism movement has proven important to independent businesses and the economic vitality of communities.

How far does your store go beyond offering a "Local" or "Regional" section of books? Carrying a robust selection of locally created merchandise shows that we "walk the talk."

We ask customers to buy locally, so let's show them

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