Advertising in magazines

    • Sex in Women’s Magazine Advertising

      This thesis explores the use of sexuality in contemporary women’s magazine advertising and how women respond to this. A year-long analysis of twelve different monthly magazines, spanning three different age demographics was undertaken. A comprehensive coding schedule was developed, and over 5000 advertisements were analysed in a

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    • [PDF File]U.S. Small Business Administration MT-11

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      Many of the same "print" principles which apply to newspaper advertising also apply to magazine advertising. The biggest differences are: ! Magazines are usually weekly or monthly publications instead of daily. ! Advertising messages are more image-oriented and less price-oriented. ! The quality of the pictures and paper are superior to newsprint.

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    • [PDF File]Magazine Advertising Copy

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      Magazine Advertising Copy 35 want to order, just give us a call,’ does not. Give your message a more personal tone, and you will draw a better response from your readers. Know your audience and what they want. Magazines discuss a specific subject, so it is possible for you to target advertisements to the group of people who will read them.

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    • [PDF File]Lesson Advertising All Around Us

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      • collect magazines, comics, newspapers, brochures, bulletins, and posters from a variety of sources (including other countries) • scissors, backing paper, glue, pencils and writing paper Procedure What do the students know and feel about Advertising? Have students write responses to the following questions: • What is advertising?

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    • [PDF File]Appealing to Women: An Analysis of Print Advertisements in ...

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      Analysis of Print Ads in Three Women’s Interest Magazines by Kelly Beane — 91. Appealing to Women: An Analysis of Print Advertisements . in Three Women’s Interest Magazines. Kelly Beane * Strategic Communications . Elon University. Abstract. The purpose of this study was to analyze advertisements in magazines targeting women readers and

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    • [PDF File]Advertising Contract - HFTP

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      advertising which runs within a 12-month period, based on the date of first advertising placement. If advertiser does not complete the contract within a 12-month period, advertising will be back-billed at the one-time rate. Bleed Accepted at no additional cost. If providing an ad that bleeds (ex-

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