Cognitive dissonance communication theory

    • [PDF File]Explaining Attitudes from Behavior: A Cognitive Dissonance …

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      Explaining Attitudes from Behavior: ... proach built upon the insights of cognitive dissonance theory can help us understand the sources of these attitudes. We show how the traditional rational choice approach can be extended in a straightforward way to incorporate the insights of cognitive dis-sonance theory. We organize this paper as follows.First,we provide an overview of our approach in Section2through a …


    • [PDF File]Explaining Preferences from Behavior: A Cognitive Dissonance …

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      Explaining Preferences from Behavior: A Cognitive Dissonance Approach Avidit Acharya, Stanford University Matthew Blackwell, Harvard University Maya Sen, Harvard University The standard approach in positive political theory posits that action choices are the consequences of preferences. Social psychology—in particular, cognitive dissonance theory—suggests the opposite: preferences may …


    • [PDF File]COGNITIVE DISSONANCE THEORY holar.org

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      change than cognitive dissonance is. 1. His version of the $1/$20 experiment supports his contention. 2. Bem suggests that cognitive dissonance does not follow the rule of parsimony. D. Despite detractors, cognitive dissonance theory has energized objective scholars of communication for 45 years.


    • [PDF File]The theory of cognitive dissonance - Adam Kowol

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      communication theory. That brings us to the next point, namely the categorization of cognitive dissonance theory. As has been noted above, it is firmly planted in the sociopsychological tradition, which focuses on individual social behavior, psychological variables, perception, and cognition. At the same time, however, it is so infused with ...


    • [PDF File]COMMUNICATION THEORIES

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      COMMUNICATION THEORIES ABOUT THE THEORIES The theories presented here are related to communication. Students can use these theories as a rich source for a better understanding of the theoretical


    • [PDF File]The Origins of Cognitive Dissonance - Yale University

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      The Origins of Cognitive Dissonance Evidence From Childre n and Monkeys Louisa C. Egan, Laurie R. Santos, and Paul Bloom Yale University ABSTRACT Ñ In a study explo ring the orig ins of cogni tive diss onance, presc hoole rs and capu chins were give n a choic e betw een two equa lly prefe rred alte rnatives (two


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